June 25, 2010

Advertising American Express advertising

I've had an American Express card in my wallet for more than ten years now. I've never exactly been sure why—I'm more of a MasterCard guy, but I always figure it's smart to have a backup card, even with the annual fee. For some time, my system was to use the Amex for automatic monthly payments (gym membership, Netflix, Greenpeace donation), the MasterCard for everything else, but this system broke down, and now it's MasterCard for nearly everything (and I don't even belong to a gym anymore). I just opened my latest Amex statement, and I owe $0.00, just like last month. Whew—no problem paying it off in full.

But I've been thinking about American Express these past few days, since the Big Quiz Thing is doing not one but two summer-intern parties for that august organization next week, with oodles of customized material. I enjoy the process of writing customized company questions, though it can get rather dry (there are only so many wacky factoids to be gleaned from the typical law firm website—the best you can hope for is they handled some kind of insane celebrity lawsuit). But Amex is easier, since it's so well known and there's basically an infinite amount of material about it on the series of tubes. Specifically, I've been harvesting some current and classic American Express commercials, and some of this stuff is indeed wacky.

For example, in the '80s, Amex made a business of scaring people into using their travelers' checks:

Happy ending, right? (Though why do I want to throttle every child who has ever appeared in a TV commercial?). This one is just terrifying:

I have a soft spot for this one, partly because I think the woman is very appealing, but also because the slogan at the very end is hilarious:

When it comes to more modern advertising, I give Amex (or their ad firm) a lot of credit: Some of these commercials are true works of art. I'm continually impressed by the beauty of this:

This British "advert" is also lovely; bold move giving this guy an accent that most people associate with someone smashing a beer against the wall in a pub:

Well, I'm sold. Maybe I'll use that green card a little more (or move up to Gold or—perhaps!—the Black card).

Next time, I promise, I'll absolutely trash a multinational corporation.


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شركة مكافحة فئران بالدمام

fdsfsdd said...

صباغ الكويت افضل خدمة يحتاجها اهل الكويت فى الوقت الحالي حيث انه من النادر ان تجد صباغ بالكويت محترف ولكن اليوم فى موقع صباغ الكويت سوف تجد افضل صباغين وافضل ديكورات الكويت على احدث صيحه لعام 2021 مثل ورق جدران مودرن بالكويت  ويوجد لدينا تركيب باركية خشب بالكويت ومع ارتفاع الاسعار يمكنك ايضا تركيب بديل الرخام بالكويت وهناك موديلات جديده مثلا استيل الكويت  ناتي الى افضل صباغين بالكويت هنالك جنسيات مختلفة مثل صباغ مصري و صباغ باكستاني وايضا هنالك صباغ هندي جميع الصباغين على اعلى مستوى وبالاخص صباغ عراقي  ونقوم بتقديم الخدمات فى جميع مناطق الكويت مثل صباغ الجهراء  و صباغ مبارك الكبير  و صباغ حولي  و صباغ الفروانية بالاضافة الى صباغ العاصمة  و صباغ الاحمدي  جميع تلك الخدمات نقدمها بالاضافة الى صباغ وايضا صباغ بالكويت بالاضافة الى ارخص صباغ و اشطر صباغ و افضل صباغ ولدينا معلم صباغ يوجد لدينا افضل صباغ بالكويت

fdsfsdd said...

صباغ الكويت .. هل تبي صباغ شاطر ورخيص بالكويت ؟ هل تريد فني تركيب ورق جدران أو معلم جبس بورد أو تركيب باركيه؟ لا داعي للبحث كثيرا، نحن نوفر لك أفضل الفنيين في الكويت، خدمات صباغة و تركيب ورق جدران وباركيه وجبس بورد علي أعلي مستوي من الحرفية والمهارة، من خلال فنيين متميزين ومدربين، قادرين على تنفيذ أي تصميم يخطر ببالك، لدينا تصميمات بأفكار لا تنتهي، ديكورات مودرن عالمية.

لدينا أفضل صباغين بالكويت، جنسيات مختلفة، صباغ شاطر ورخيص، نوفر خدمة مميزة جدا بأقل الأسعار, يتميز الفنييون لدينا بالمهارة العالية والسرعة فى التنفيذ، لأننا نحرص على وقتك ونعرف قيمته، وأيضا نهتم جدا بأدق التفاصيل ولا نترك اي ثغرة فى عملنا، كل عمل نقوم به هو لوحة فنية نفتخر بضمها الي سجل أعمالنا.

احمد سيو said...

إذا كنت تبحث عن أثاث مكتبي، فهناك بعض الأشياء التي يجب وضعها في الاعتبار. أولاً، عليك أن تقرر نوع الأثاث الذي تحتاجه. هل تحتاج إلى مكاتب، أو كراسي، أو خزانات لحفظ الملفات، أو كل ما سبق؟ بمجرد أن تعرف ما تحتاجه، يمكنك البدء في التسوق. قارن الأسعار والأنماط للعثور على الأثاث المثالي لمكتبك.

شركة وود أند ديزاين تقدم لكم عملائنا الاعزاء افضل واجود انواع الاثاث المكتبي من خلال امتلاكنا لافضل مصانع اثاث مكتبي مودرن في القاهره لعام 2022